First Look: Tagging Comes to FeedDemon’s Next Version

in Web 2.0, web, Opinion, Opinion, Opinion

I have been a long time fan of NewsGator’s FeedDemon RSS client, having used it on and off since its very early days when it was owned by Nick Bradbury and cost money for a registered version. Through the years, Nick has always been right there adding new features that he felt added value to the program or were requested by other faithful users. For me, it is the premier feed reader out there.

So last night when I got an email from him asking if I would like a chance to play with a pre-release of the next version, I didn’t have to think twice. Even though I had been giving Google Reader another longer try, I still found I was missing the service. After downloading my copy and effortlessly upgrading my current version, I started checking out FeedDemon’s new tagging feature.

Yes, I know that GReader has had this option from the start, so for the GReader faithful this won’t mean much. However, this is a great addition for those of us that find FeedDemon to be an indispensable tool as part of our blogging tool chest. Using this new feature is as simple as clicking on the Tag icon in individual RSS posts and either adding a new tag or selecting from one you have already used.

One interesting part of the tag editor as well is that it will recommend tags based on the post that you are adding the tags for. If you add a new tag it is added to the treeview tag list, which you can select later to display with any posts that are associated with it.

I’ve only been using this new version since late last night, but already I find it indispensible in letting me save posts to come back to later. Some other notes on the tagging feature:

- Tags are synchronized with NewsGator

- “Subscriptions Home” includes a tag cloud

- Tags can be dragged from the tree and dropped onto a post in a FeedDemon newspaper

- Tagged items can be excluded by the Cleanup Wizard

- Tagged items can be excluded from purging of older articles (click Options on the “Manage Tags” dialog to enable/disable)

- Tagging is now included in the attention algorithm

FeedDemon users should definitely be looking forward to these new additions and getting their hands on this excellent program.

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Oct

Has Mahalo Found its Hook?

Posted by: Steven Hodson

in Search, Opinion, Opinion, Opinion

From the day when it was first announced, Mahalo has not always received the most positive of reactions. Many numbered the days of Jason Calacanis’ human edited search engine saying that it would never works. Personally, while I thought the idea was interesting, I didn’t think that with all the other players in the search field that Mahalo had much of a chance.

However, that general impression may have to be re-looked at given the moves that Mahalo took yesterday on their site. In the past the site may have been centered around human edited search, but the Mahalo team discovered something as they watch the traffic around the site. Apparently there was a core userbase of Mahalo that were constantly refreshing the Mahalo homepage in order to check for new featured links and related guide pages for the subjects. So the Mahalo team took this idea and has remade the main page into a news aggregator that doesn’t just cover the tech industry but the things that regular web surfers will be interested in.

Along with that, Mahalo has also added a liveblogging section which displays hot ticket headlines of events and news as it happens. As with the core search part of Mahalo, these two new sections are also added and edited by real live humans rather than relying on RSS feeds or search algorithms. With the liveblog part each of the headlines is associated with specific tags (or sections) such as Gossip, Sports, Politics and Fun among others. The idea here is that these sections will later also be broken out into sections within Mahalo. Right now only selected text in the headline is linked to content on Mahalo while the Read link takes you to the actual article.

Now this is all neat and interesting, but for me this isn’t the real hook that could set Mahalo apart. What they have done with another feature of the liveblogging section is what just about every search engine other than maybe Google has been trying to do: try to create a community around the liveblogging section that then can be mixed into its search results property. On the extended page of the liveblogging they have added a uStream feed that when live will allow the people who are editing; or liveblogging, the news to interact with the people on the site.

Using something like this you will be able to see what new hot news is being posted, chat with other people about the news in the uStream chatroom, and be able to interact with those posting the news - or possibly even pointing them to something you think is important thereby adding personal value to the system. In some ways I almost see Mahalo as becoming a hybrid between a multi-author blog and a news aggregator, with a killer search ability. This is what I think might set Mahalo apart from other search engines.

By combining live news, communication and search Mahalo could be showing us an interesting and maybe a better direction in which search could be headed. Maybe I’ll start using it more now because I find this approach interesting and refreshing.

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Oct

Game Sales or Ads: Developers Need to Choose

Posted by: Steven Hodson

in Google, Microsoft, Opinion, Opinion, Opinion

We live in a world where we are surrounded almost nonstop from the time we wake up until the time we go to sleep by advertising. From the magazines we read to the searches we do on the Web, advertising permeates it all.

With the software we use on a daily basis, it has been a common practice for some developers to offer up ad-supported versions of their software so users could use the programs without having to pay for them.

The idea being that if you wanted to get rid of the ads, you could buy a registered version that didn’t display any advertising. For the longest time web forums have carried advertising, but you could often buy a subscription that would serve you up an adless version. My own set of community forums over on my personal site operates this way.

Along with that, we have since the advent of AdSense become use to seeing text ads being displayed on our search result pages. The majority of Web 2.0 businesses are all based around an ad supported revenue model so we have gotten use to our web apps or services displaying ads of some sort. A great many of these web services also offer up what is commonly called the “freemium” option to their services, which means that the basic part of their service will display the ads, but you can buy a subscription that will remove the ads and some cases provide additional options.

In all this constant bombardment of advertising though, there has always been one place we could retreat to for a little while to escape this slicing and dicing of our activities used to serve up ads. Actually I should say that there use to be because even that last bastion of privacy is now opening its doors to advertising. The place I am talking about is of course our games. Whether it is online, console or computer we could immerse ourselves in those make believe worlds without the irritation of facing ads.

This changed in a very big way back in 2007 when Microsoft bought Massive and shortly after that inked a deal with Electronic Arts to supply ads within their games. Now today we have Google announcing the launch of their AdSense platform for game developers.

While some folks will probably see nothing wrong with this move to force even more ads in front of our eyeballs, I do have a problem with it. Mark ‘Rizzn’ Hopkins makes a valid point about the idea’s possible success when he says in his post on Mashable

If you look at most online games, both casual and flash, most of the monetization is done through one the side bars, away from where most people are focusing their attention. Couple that with the fact that when you’re playing a game, the last thing you want to do is go check out that limited time offer blinking at you, and it’s no wonder that the low ad conversion rates on gaming sitesrival only those from social network.

However, I don’t care if the ads are successful or not. What is bothering me is that they are doing it in the first place. My objection isn’t so much that they are doing it but more of the fact that it all smacks more of greed and the fact, that in most cases the gamers are going to be paying twice for something. When it comes to Google’s entry into the marketplace they are primarily targeting online games and the problem here is that the vast majority of these game sites are already heavily monetized. Everywhere you look on these sites you will see ads. The sidebar, the header, the footer and now they will be within the game itself. When is enough really enough?

With Mircosoft’s play into in game advertising being centered around the Xbox platform and computer games this is even more irritating. After all haven’t we already paid for these games and now they want to force us to see advertising as well? When is enough really enough? In this case of the consoles and stand alone games the game developers are asking to be paid twice for the same game. First by ripping off your wallet and now by cramming ads down our throats.

At what point do we as consumers say enough is enough?

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Oct

Once More Musicians and Fans Will Get The Shaft

Posted by: Steven Hodson

in Apple, Opinion, Opinion, Opinion

The music business has to be one of the most contentious online of all industries with so many players involved. On one side you have the record labels who are facing an ever increasing devaluation of their physical media business. You have the trade organizations for the music industry trying to maintain their power base and millions of dollars of income. Then there are all the online providers of downloadable content trying to eek out marginal profit margins; if you can count millions of dollars as marginal. The last two players though of this complex game of power and money are the musicians themselves and us - the fans, the listeners, the purchasers of all that music.

In the last year record companies saw their CD sales fall by 20% to $7.4 Billion while Apple and its online service iTunes is estimated to sell 2.4 billion songs this year giving it about 85% of the online market. Given that it forks over 70 cents of every dollar it collects per song to the record companies Apple’s profit margin is incredibly slim but according to Eddy Cue; iTunes vice president, in a recent CNN Money interview Apple doesn’t believe that the market will bear an increase of the price per song - regardless of what the recording industry might think.

However depending on what happens this coming Thursday when the Copyright Royalty Board set the royalty rates for the next five years; the first possible increase since the online explosion, Apple may have no choice.

The record industry is asking that the fixed per song payment be scraped in favour of 8% of the wholesalers revenues. In contrast the Digital Media Association who represent online music services like Apple is seeking to get an even lower rate of 4.8 cents per song; or 6% of revenues.

There has been a rumbling that Apple would shutter the iTunes service if the record label succeed in getting their increase. Their argument being that they are making so little money under the current structure and given that they don’t believe the consumer would accept a price increase and they are in the business of losing money. So at this point where itunes is costing they would have no alternative but to close the service:

“If the [iTunes music store] was forced to absorb any increase in the … royalty rate, the result would be to significantly increase the likelihood of the store operating at a financial loss - which is no alternative at all,” Cue wrote. “Apple has repeatedly made it clear that it is in this business to make money, and most likely would not continue to operate [the iTunes music store] if it were no longer possible to do so profitably.”

Apple close iTunes?

Ya .. right .. and if you believe that I have some excellent bridges for sale. They would increase the price, consumers would bitch for a little while and then it would be back to business as usual.

Have you noticed though who isn’t being included in this decision making process of royalties. That’s right - the musicians. Instead they will have to once more depend on whatever the record labels and trade associations decide to dole out after they have taken their cut of whatever ever agreements are reached. In a business that is rife with cooked books and missing royalty payments to the musicians the idea that they would see any of the possible increase in income is farcical.

Then there is us - the fans, the listeners, the purchasers.

Guess what?

We once more have the pleasure of paying more for no other reason that people like the record labels and RIAA want to shore up their power and money streams. We lose - they win.

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Sep

Hey! You’re Not Supposed To Do That

Posted by: Steven Hodson

in Web 2.0, twitter, Opinion, Opinion, Opinion, podcast

Mark Evans wrote a post a couple of days ago that asks a simple question that as far as I am concerned every single web service start up should be asking: “What’s In It For Me?”

While his central point was more about developers asking this question to see whether they were creating something because they could or whether it actually served a real need,I was struck by something else he said. In his post he notes that developers need to watch how people are actually using the site.

The reason for this is that in a great many cases what you thought would be the killer aspect that everyone would want to use the site for turns out to be exactly the opposite. Instead they find some other way that - as Mark says - resonates with them.

The best example of this of course has to be Twitter. Twitter was never intended to be what it is today. Where the company saw a mini-CMS application, the users discovered a dead simple real time communication tool and this almost killed Twitter.

The only thing that really saved them was that what they - or rather what the users saw was something totally new and they were willing to put up with all the problems that Twitter had as it made what turned out to be a massive transition. I don’t think that something like that will be repeated again as users are being geared to the idea that companies can basically turn on a dime and provide what the users want and have it work.

I also saw this same sort of thing happen on FriendFeed but they had the benefit of the Twitter Experience and very quickly added; or improved, features that the users wanted as they began using the service for something beyond what FriendFeed may have envisioned. Where FriendFeed had thought that a well featured personal lifestream aggregator with a very simple way for people to be able to leave comments on other members posted items, the users found something much more important to them.

What the users discovered was that FriendFeed was another communication community. While FriendFeed had thought the simple comment system would be enough the users suddenly began using the service as a meeting place where they could all hang out with friends and chat up a storm.

This wasn’t something I believe that the FriendFeed team believed that their service would be used for; but to their credit when they saw it happening they very quickly started reacting to feature requests that the users were making in order to make the service an even better communication hub.

However it is not just the new boys on the Web 2.0 block that can take this kind of lesson to heart. Even the companies that have been in the software business for as long as the web has been around need to listen and watch - maybe even more so. One company that many people might not expect to do this is Apple and before anyone starts laughing too hard, stop and think about their whole iTunes and iPod infrastructure for a moment.

When the iPod first came on the market it was meant as strictly a music player and iTunes was to be its supplier of those music files. However at some point podcast producers figured that this would be an excellent way to get their podcasts out to a wider audience and the users liked the ease by which they could keep up to date with their favourite podcasts.

Apple could very well have put a stop to the whole idea as quickly as it started. After all it’s not like they are known for anyone using their products for ways that Apple doesn’t want them used for. In this case though Apple went with the flow and now podcasts are an integral part of the whole iTunes/iPod ecosphere.

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Sep

Windows 7 On A Diet - Thank Goodness

Posted by: Steven Hodson

in Microsoft, News, Opinion, Opinion, Opinion

With each successive release of the Windows operating system it has gotten bigger and bigger. While it doesn’t help that it has to keep supporting so much legacy stuff from previous versions it has also suffered from more and more stuff being added to the core OS.

This has lead to anti-trust battles with both the DOJ and the EU to the point that Microsoft had to release a special versin in Europe without the Windows Media Player as in intregal part of the OS. It doesn’t matter that the sales numbers of that EU specific version were nothing short of laughable they still had to make it available.

It would seem though with Microsoft’s push into the Software as a Service (SaaS) world they are rethinking just what really needs to be included as a base part of their next version of Windows. As both LiveSide and The Inquisitr are reporting that Mail, Photo Gallery and Movie Maker are not going to be a part of the base install. As Duncan Riley from the Inquisitr says

It’s a courageous move by Microsoft, empowering users to make an installation decision that may see them gravitate to the competition instead of Microsoft software. And yet, it’s says alot about how Microsoft sees itself and its role today. Finally we’re moving past the old school monopolist who seeks to lock in users to as many products as possible, to a platform provider, who respects that their user base should be able to choose between Microsoft desktop or online products, and other products.

Personally I think this slimming down of Windows is a smart move on Microsoft’s part; but I don’t think they are going far enough. I can think of any number of other built-in applications or applets that could be removed in much the same way. Right off the top of my head there is Wordpad the wannabe word processor, there is Fax and Scan and one coulf go as far as to suggest Windows Media Play. None of those really need to be a part of a base install.

However I would go even one large step forward and suggest that even the Windows Desktop is something that doesn’t need to be shipped as part of the install, at least not the desktop that we are use to today. I could see it shipping with a bare bones corporate type desktop. Leave the desktop for the consumers as something that they could download seperately much like you can do with Linux.

There are plenty of developers out there who could design a much better desktop than Microsoft. Stardock comes to mind right away but they aren’t alone in being able to produce a high quality desktop that we would be able to pick and choose from on our own.

Microsoft is slowly entering the real world of consumer choices - whether they want to or not - and what they ship as part of their base install of the next Windows operating system will show how much they are really listening to the marketplace. They are making some interesting first moves and it will be interesting to see how much further they are willing to go.

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Sep

Never Mind Swiftboating How About SwiftGoogling

Posted by: Steven Hodson

in facebook, Opinion, Opinion, Opinion

During the last presidential election in the United States a new term came into being. The term was swiftboating which according to Wikipedia means “is American political jargon that is used as a strong pejorative description of some kind of attack that the speaker considers unfair or untrue—for example, an ad hominem attack or a smear campaign.” While it was used in the 2004 campaign against Sen. John Kerry with some success it was never a term or method used against the incumbent George Bush.

As popular as swiftboating was in the 2004 election cycle many thought that it would also be used to an even larger degree in this 2008 election. However this has turned out not to be the case as a much more effective way to torpedo you opponents has been discovered with a lot of money being spent by both sides in order to scuttle the opposition. The new method of attack is as simple as buying Google AdWords and Facebook SocialAds for your opponents name or ideas and then have them point to web pages that cast the person or ideas in a negative light.

To give you an idea of the kind of money being spent on this new form of attack the Obama campaign spent more money on paid search in February than both President Bush and Sen. John Kerry did for the entire 2004 election cycle. Now the McCain campaign have been no slouches either in this having hired the political marketing firm of Connell Donatelli to handle the dirty work.

As Sarah Lai Stirland from Threat Level pointed out in a post recently:

In August, the campaign bought the Democratic vice presidential nominee’s name “Joe Biden.” Some searches for the term on Google yielded a Google ad from the McCain campaign that took people who clicked through to a video of Biden criticizing Obama during the primaries.

It is not surprising either that Sarah Palin is the hot ticket search item since the McCain camp announced she was their pick for Vice President. Again from Sarah Lai Stirland’s post

A search on the name “Palin” yielded “Unsure About Sarah Palin?” That page led users to an Obama campaign web page informing readers that McCain’s vice presidential pick Sarah Palin “is no maverick,” and also to “McCainPalinVictory2008.com,” a McCain fund-raising page.

This election cycle has been said to be the the one that has seen the most use of technology in all its forms. Whether it be from pages on Facebook to interns being the face of the leaders on places like Twitter and FriendFeed technology has taken the front row seat.

I guess it is surprise that we have moved from boats being used in smear campaigns to Google AdWords being used as a principal ingredient of electioneering fear, uncertainty and doubt. Not to mention that google is laughing all the way to the bank in the process.

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Sep

Microsoft Should Never Have Listened To Tech Bloggers

Posted by: Steven Hodson

in Microsoft, Opinion, Opinion, Opinion

The tech blogosphere is all a buzz today with the assumed demise of the travelling Bill and Jerry show that was a $300 million dollar attempt to make to obscenely wealthy people look like the male version of Thelma and Louis but without the fancy car. Of course the tech blogosphere is claiming credit for their removal from the air waves like a bunch of masked Ninja tech warriors on a holy battle to make people believe that only they know what is funny when it comes to technology.

Sure there were a few tech bloggers like Mathew Ingram, Mike Masnick, myself and Mark ‘Rizzn’ Hopkins (but then he has a really warped sense of humor so I don’t know if that would count) who actually found the Bill and Jerry ads humourous. The only one’s who seem to have lost their funny bones on the way to the latest Web 2.0 conferences have been the Mac fanbois.

I have seen all three of the new I’m A PC ads and I’m sorry but I’m not seeing any humour here - just a bunch of people saying that they use a PC computer. And the point is? Oh ya these are the ads that has Microsoft taking Apple on by trying to co-opt one of the sad sack characters in the famous Apples ads. The fact is that as obnoxious as the Apple ads may have been they did identify quite nicely with the general attitude of Mac users being better than PC users.

So what does Microsoft do now? Well they regurgitate the old Coca-Cola We Are The World type of ad to give us the impression that while stuck up elitist computer users fondle their Macs the real people of the world use PCs. Real people .. ya .. sure .. if those really people are doctors, new age therapists, rappers, a wrestler with attitude, a lawyer and oh ya BillG.

Granted there’s a sprinkling of grannies and foreign aid workers but the fact is that just having a few hundred people standing in front of a camera saying “I’m a PC” isn’t not going to make for memorable ads. It will though give the Apple PR machine something to fight back against and you can be sure that the late night oil is burning in Cupertino and the whip is cracking to come up with the classic Apple style ads to counter this massive *Yawn* fest that is the new Microsoft ad campaign.

As it is I have already forgotten all those new ads with the exception of that phrase “I’m a PC” which I wish I could take a drill to my head to get rid of. What I haven’t forgotten though is BillG doing the underwear wiggle or the robot in the two ads that tech bloggers; most of whom use Macs, didn’t find funny. Now if you were running an ad which would you prefer one that is remembered even weeks later or one that is forgotten almost the same day.

Give me the robot anytime.

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Sep

DRM Of Any Kind Will Always Lose

Posted by: Steven Hodson

in Microsoft, News, Opinion, Opinion, Opinion

Digital Rights Management (DRM) sound pretty innocuous and not something that you would think could be the biggest deal breaker between consumers and the entertainment industry. After all DRM could have meant ways for you to manage all the entertainment media you have paid for.

Instead though it has been used as a weapon by the entertainment industry and parts of the software industry; like gaming, to brow beat us into using the product the way they want us to. It doesn’t matter that we pay a pretty penny for these products or that we have this belief that when we buy something we own it and can do what we want with it.

No, when it comes down to the bottom line anything like DRM is only meant to increase the profit of those supplying the product while removing our rights as to what we can do with the product.

One of the biggest players in DRM has always been Microsoft. Whether it be released software or creating means by which other companies could enforce an MS brand of DRM the Redmond giant has been a proponent of digital rights management.

Then today we hear from Mary Jo Foley that Microsoft is further muddying the DRM waters by announcing the fact that they are joining the Digital Entertainment Content Ecosystem (DECE). This consortium of businesses that includes Cisco, Warner Brothers, Sony, Best Buy among a host of other companies; with the exception of Apple, proposes a policy of buy once, play anywhere.

Now before you get all excited at the prospect of the time when you might actually be able to do what you want with something you have paid for you might want to ask the same questions that Ms. Foley did

Will the DECE come up with some kind of new DRM scheme, one that will require brand-new, DECE-enabled devices? And will Windows somehow be part of this new mix? Engadget is reporting there will be some kind of “rights locker,” where digital purchases will be stored. If that is the case, what does that mean for the forthcoming “Skymarket” Windows Mobile 7 app store, the Zune VideoX initiative or even Live Mesh?

The problem is that nobody is answering those questions at this point.

The thing is that no matter what kind of consortium all these companies might want to create to protect their profit margins none of them will work in the long run. As each efforts at new forms of DRM are thought of they are just as quickly broken.

The fact is that people quite rightly feel that if they pay out good money for something then it is theirs and they will do what they want with it. This mentality has has also been compounded by the increasing attitude that stuff available on the Internet should be free.

It doesn’t matter whether or not someone has spent months or years on a product - the moment it hits the Internet it is suppose to be free and if it isn’t is will soon be made that way - especially for the more net savvy people. It doesn’t matter if we block the ads that are supposed to pay for the product you have downloaded - it’s free and it’s your right to have it without any cost.

We are building this attitude of entitlement into the very fabric of the web and there isn’t a company around that is going to be able to combat that with any type of DRM.

Just as there are people who say that the advertising supported business model is headed down a slippery hill the same can be said of companies who are relying on any kind of DRM technology. It’s just a matter of time.

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Sep

Is Mainstream Media Really Ready to Get Social?

Posted by: Steven Hodson

in twitter, Media, Opinion, Opinion, Opinion

There has been a lot written over the past year or so about how the time is coming when social media tools like Twitter will become not just the toys of the early adopters of the tech blogosphere, but break through and become a fixture of the mainstream media. With its scaling problems seemingly behind it, Twitter may finally be ready to cross that line between the techies and the rest of the web using world.

This was especially apparent during Hurricane Gustav’s visit to the Gulf Coast and the reporting being done by CNN’s Rick Sanchez; who apparently discovered Twitter for the first time and made it an integral part of his reporting. This has gone over so well that CNN will be having a show on the weekends with Rick built around Twitter; called appropriately enough - Rick Sanchez Direct.

On the other hand, Rick’s fellow anchor Anderson Cooper; who was actually on Twitter before Rick, seems to be using it only as a way to funnel out headlines. Rick Sanchez’s involvement has been full tilt to the point that he and his producer had to get Twitter to lift the following limits for his account. In contrast Anderson is following seven people.

This isn’t the only time that the Twitterverse has seen famous people in media - both old and new - who have signed up and then proceeded to only broadcast what they were doing but then don’t follow enough people to be able to use it as a way to have conversations. There is no denying that Twitter is making some really deep inroads into mainstream media, but is that media really grasping the principal behind things like Twitter? For every person like Rick Sanchez there are a growing number that are like Anderson Cooper; and those two men are from the same news organization.

As we move forward in this new social media world and tools like Twitter become more common place in organizations like CNN one has to wonder if they really understand how these tools are meant to be used. Other than the rare person with the organizations who get it, the general idea seems to be to use these tools in the familiar broadcast style that they are use to.

One has to wonder if they really understand that people are getting tired of being broadcasted at and rather prefer for the medium to become a two way street. It only takes looking at the list compiled by GraphicDesignr.net of mainstream media organizations and journalists using Twitter at this point to see that the actual number of them actually using Twitter as a conversation tool is pretty small. The vast majority of those on the list are stuck in the broadcasting mode of using Twitter; if they have even used it beyond signing up.

So while it would seem that Twitter is all the rage right now, we really need to look a little deeper and see how it is being used. At this point in time it seems that some do really get it but for the rest it appears to be just a new way to broadcast at people. In other words - business as usual.

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First Look: Tagging Comes to FeedDemon’s Next Version

Has Mahalo Found its Hook?

Game Sales or Ads: Developers Need to Choose

Once More Musicians and Fans Will Get The Shaft

Hey! You’re Not Supposed To Do That

Windows 7 On A Diet - Thank Goodness

Never Mind Swiftboating How About SwiftGoogling

Microsoft Should Never Have Listened To Tech Bloggers

DRM Of Any Kind Will Always Lose

Is Mainstream Media Really Ready to Get Social?

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